Trends Suggest That Dedicated Local Letting Agents Are The Future

Posted on Monday, February 18, 2019

Trends Suggest That Dedicated Local Letting Agents Are The Future

Time might be ticking for the national or franchise letting agent. Based on a recent trend of national property brand cutbacks, it seems that perhaps the big corporate players aren’t thriving as such as people might think.

In these types of situations, it’s not only the companies themselves that suffer - it’s also the scores of landlords and tenants left in unsecure, vulnerable situations. Moreover, when offices or branches begin to close and resources are shipped off to lands far away, attention to detail and personal levels of service begin to fade, fast. After all, how can you offer local support if you’re not local?

These industry shifts perhaps signify a change in the way landlords are selecting their letting agents in the current climate. Nowadays, people more than ever are placing value on a personal approach to service and niche local knowledge over the perceived 'brand' of the big corporate chains.

So, the time has come for ‘truly local’ independent agents to reign supreme - those that not only know their town and community inside out but are personally invested in providing a service that benefits the client on a genuinely personal level.

Moreover, those that are 100% committed to lettings rather than - and it’s a tired old phrase these days - a ‘one stop shop’ for selling, buying, investing and buy-to-let will become the most popular agents for prospective landlords.

That said, the corporates and regionals without a local connection, as well as with their eggs in too many baskets, will find it harder to thrive in tomorrow's world, particularly when you consider their high fixed overheads, franchise fees, shareholder payments, etc.

As a ‘truly local’ independent and focused letting agent, we always strive to go above and beyond for our landlords and tenants; we also support local business in and around Staffordshire, 110%.



We do not sell houses, we purely let and manage homes which means we're entirely focused on the rental and management of your property. We have a large dedicated locally based team to let and support your property and you can meet with us, face-to-face, whenever you wish.

Lettings is our priority - not a side business. As such, every single member of our team will be completely focused on your goals, aims and personal needs at all times. When placing the success of your property into the hands of someone else, it pays to choose people with niche local knowledge - those that know the area inside-out. We're proud to say that our entire team have either grown up in the local area or have lived here for a number of years as active members of their community. In turn, this wealth of local knowledge empowers us to guide you through the local lettings market while offering prospective tenants a wealth of information during those all-important property viewings.

Oh, and as we operate from one dedicated office, we won’t be declaring branch closures any time soon!

We’re proud to be local and we think you should be too - find out why here. Oh, and if you’re a landlord looking for a letting agent with unrivalled local knowledge as well as a personal touch you just won’t find anywhere else in the area, please do get in touch.