Independent Landlords Are Best Served By Independent Letting Agents

Posted on Wednesday, January 30, 2019

Independent Landlords Are Best Served By Independent Letting Agents

“When it comes to consistency, quality, attention to detail and a service that meets the personal aims, goals and requirements of the individual, ambitious local landlords will always benefit best by working with a reputable independent letting agent - hands down." - Bill Rockett

As a local landlord, you might feel that to dream big and be a roaring success, your investment will be best served by a large letting agent with branches up and down the nation. But, in our opinion, using one of the big letting agents to manage your property will only serve to hinder your prospects. Here’s why:

Big national letting agents are, on the whole, focused solely on large institutional landlords and as such, provide a far less personable service than you would get with a local independent letting agent. As a result, smaller, budding landlords, like yourself, could end up falling through the cracks.

When you ‘fall through the cracks’, you will find yourself fighting for the very service you’ve been promised. This means that rather than enjoying hands-on support, advice and guidance, as well as a swift resolution to any issue related to your property  - you could end up with a headache and a hole in your pocket.

No landlord wants to waste their time or money. Regrettably, with some of the bigger, dare we say, more faceless, agents, you will end up wasting your time and you will end up wasting your money.

Moreover, the franchise and chain business model is to run everything within the organisation cheaply, with the least amount of staff, while aiming to maximise profits as much as humanly possible. This approach means shortcuts. This approach means that the landlord loses out.

With a local independent letting agent, you will get a more personal, hands-on service where you become a client and a friend, rather than a name and a number in a database.

That said, if you’re a landlord operating in or around The Potteries and you’re looking for a local independent letting agent you can trust, Rockett Home Rentals will help you get you where you need to be. Here’s why…


  • Value: We do not have shareholders to answer to, nor a franchisor who takes a hefty slice of profits. This means that we offer value for money in the most real sense of the word.

  • Honesty: We are completely upfront and honest about every single element of our business - including our fees. We’re trustworthy, transparent, ethical and we have absolutely nothing to hide - can you say that about your current letting agent?

  • Service: We offer every one of our landlords a personal, bespoke level of service, taking care of everything from marketing right the way through to professional inventory checks and all buy-to-let related legislation. If you’re a Rockett Home Rentals landlord, you’ll always be a big fish to us and that’s always reflected in our service.

  • Reputation: We’re proud to say that we’re the longest serving independent letting agent in the area, with a reputation that has helped us to evolve and refine our efforts with each passing year, and we intend to keep it that way.


So, if you’re looking to enjoy long and enduring success as a local independent landlord, the best thing you can do is work with a reputable independent letting agent - like us.

We wish you the very best of luck and if you are a local landlord looking for a letting agent with your best interests at heart, please do get in touch and we’ll get the ball rolling.